sity88 is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and the rights you hold as a sity88 member.
Your Privacy at sity88
All data transmitted between your device and the sity88 platform is encrypted using industry-standard 256-bit SSL/TLS technology — the same encryption protocol used by major Malaysian financial institutions for online banking.
sity88 stores member data on secure, access-controlled servers. Data is retained only for as long as necessary to fulfil the purposes described in this Policy or as required by applicable law. Physical and logical access to stored data is restricted to authorised personnel only.
sity88 does not sell, rent, or trade your personal information to third parties for marketing purposes. Data is only shared with service providers who support the operation of the sity88 platform, under strict data processing agreements that bind those parties to confidentiality and security obligations.
As a sity88 member, you have the right to request access to the personal data we hold about you, to request corrections, and to request deletion of your data in circumstances permitted by law. Requests can be submitted to our support team at any time.
sity88 uses cookies and similar technologies exclusively to ensure platform functionality, maintain your session, and improve your experience. We do not deploy third-party advertising tracking cookies. Our cookie usage is described in detail within this Policy.
sity88's data handling practices are designed to comply with the requirements of our international gaming authority licence and applicable data protection principles. Our KYC and AML procedures involve data processing that is necessary for legal compliance and the protection of the broader player community.
This Privacy Policy ("Policy") describes how sity88 ("sity88", "we", "us", "our") collects, uses, stores, and discloses personal data in connection with your use of the sity88 website and platform services. This Policy applies to all Members and visitors of the sity88 platform and should be read together with our Terms and Conditions. By using the sity88 platform, you acknowledge that you have read and understood this Policy.
1.1 sity88 takes the privacy of its members seriously. We understand that in the course of providing our online gaming services to Malaysian players and other users of the platform, we necessarily process personal data, and we are committed to doing so responsibly, securely, and in accordance with applicable law.
1.2 This Policy covers all personal data processing activities conducted by sity88 in connection with account registration, platform access, payment processing, customer support, responsible gaming obligations, and marketing communications (where you have consented to receive them).
1.3 Where we use the term "personal data" in this Policy, we mean any information that identifies or could reasonably be used to identify a living individual, directly or in combination with other data.
When you register a sity88 account, we collect: your full name, date of birth, residential address, email address, mobile phone number, and username. This information is required to create and manage your account, verify your identity, and comply with our KYC obligations.
As part of our KYC and AML compliance obligations, sity88 may collect copies of government-issued identity documents (such as a Malaysian MyKad or passport), proof of address documents, and payment method verification documentation. These documents are processed securely and retained only for the period required by law or regulation.
sity88 collects transaction data including deposit amounts, withdrawal requests, payment method identifiers (such as e-wallet account references or masked bank account numbers), and transaction history. Full payment card or bank account numbers are never stored by sity88; payment processing is handled by our authorised third-party payment providers.
We collect data relating to your use of the sity88 platform, including games played, bets placed, wager amounts, game results, session durations, and responsible gaming limit settings. This data is used to provide our services, comply with our regulatory obligations, and monitor for responsible gaming concerns.
sity88 automatically collects certain technical data when you access the platform, including your IP address, browser type and version, device type and operating system, referring URL, pages visited, and session timestamps. This data is used for platform security, fraud prevention, and performance optimisation.
When you contact sity88 support via live chat or email, we retain records of those communications, including the content of the enquiry and our responses, for customer service quality assurance, dispute resolution, and regulatory compliance purposes.
sity88 uses the personal data we collect for the following purposes:
4.1 Contractual Necessity. The majority of the personal data processing described in this Policy is necessary for the performance of the contract between you and sity88 — that is, the provision of online gaming services to you as a registered Member.
4.2 Legal Obligation. sity88 processes certain personal data — in particular identity verification documents and transaction records — to comply with legal obligations imposed by our gaming licence, anti-money laundering regulations, and applicable financial law.
4.3 Legitimate Interests. sity88 processes technical and device data for fraud prevention and platform security purposes on the basis of our legitimate interest in protecting the security and integrity of the platform and the financial interests of our members.
4.4 Consent. Where we send marketing communications by email or other electronic means, we do so on the basis of your consent, which you may withdraw at any time by updating your preferences in your account settings or by contacting our support team.
5.1 sity88 does not sell, rent, or trade personal data to third parties for their own marketing or commercial purposes.
5.2 We may share your personal data with the following categories of third parties, strictly to the extent necessary for the stated purpose:
5.3 All third parties with whom sity88 shares personal data are required by contract to maintain appropriate security standards and to use the data only for the specified purpose.
6.1 sity88 retains personal data for as long as your account remains active and for such additional periods as are required by law or regulation. In most cases, our gaming licence and AML obligations require us to retain member identity and transaction records for a minimum period of five years from the date of account closure or the last relevant transaction.
6.2 Marketing preferences and communications data are retained for the period during which you remain subscribed to marketing communications, plus a reasonable period thereafter to demonstrate compliance with our consent management obligations.
6.3 Where you request deletion of your data, we will honour that request to the extent permitted by our legal obligations. We will inform you where we are required to retain certain data notwithstanding your deletion request.
7.1 sity88 uses cookies and similar local storage technologies on the platform for the following purposes:
7.2 sity88 does not deploy third-party advertising, retargeting, or cross-site tracking cookies. Your browsing activity on the sity88 platform is not shared with advertising networks.
7.3 You may configure your browser to refuse or delete cookies; however, doing so may affect your ability to use certain features of the sity88 platform, including the ability to remain logged in across sessions.
8.1 sity88 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. These measures include:
8.2 Notwithstanding the above, no system connected to the internet can be guaranteed to be entirely secure. If you become aware of any actual or suspected unauthorised access to your sity88 account, please contact our support team immediately.
Subject to applicable law and our regulatory obligations, sity88 members have the following rights with respect to their personal data:
To exercise any of the above rights, please contact our support team. We will respond to all verified requests within 30 days. Complex requests may require an extension of up to an additional 60 days, in which case we will notify you of the delay and reason.
10.1 The sity88 platform is strictly for individuals aged 21 years and above. sity88 does not knowingly collect personal data from individuals under the age of 21.
10.2 If sity88 discovers or has reason to believe that an account has been registered by or on behalf of a person under the age of 21, the account will be immediately suspended pending investigation, and any associated funds will be held pending the outcome of that investigation.
10.3 If you believe a minor may have accessed or registered on the sity88 platform, please contact our support team immediately at [email protected] so we can investigate and take appropriate action.
11.1 The sity88 platform may contain links to third-party websites or services (for example, payment provider portals or game demo pages hosted externally). This Privacy Policy does not apply to those third-party websites, and sity88 is not responsible for the privacy practices of any third party.
11.2 We encourage you to review the privacy policies of any third-party sites you visit, particularly those involved in processing your payment information.
12.1 sity88 reserves the right to update or amend this Privacy Policy at any time. Material changes will be communicated to registered Members via the platform or by email where practicable. The date of the most recent revision is indicated at the top of this Policy.
12.2 Your continued use of the sity88 platform following publication of a revised Privacy Policy constitutes your acknowledgement of the changes. If you have concerns about a particular change, please contact our support team or request account closure if you do not wish to continue under the revised Policy.
If you have any questions, concerns, or requests relating to this Privacy Policy or the personal data sity88 holds about you, please contact our support team:
Email: [email protected]
Live Chat: Available 24/7 within the sity88 platform for logged-in members.
sity88 is committed to resolving all privacy-related enquiries promptly and transparently. Where your enquiry relates to a data access or deletion request, please include sufficient information to allow us to verify your identity before processing the request.
We're committed to protecting every member's privacy. Any questions about how we handle your data? Our support team is available 24/7.
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